HOW TO CREATE A SUCCESSFUL LINK BUILDING STRATEGY IN 2021

Some people think that building backlinks are easy. Because there is nothing laborious in surfing the web, writing all day, and posting on different sites, but let me tell you, the process is not as easy as it seems. According to a study by Ahrefs, 90.63% of online content gets no traffic from Google. I hope you can understand how challenging building backlinks can be. 

If you always thought that you could quickly bring traffic to your website by creating content and building backlinks, you would be impressed by the number of things every writer needs to keep in mind. 

Undoubtedly, one of many ways to build traffic is building backlinks. But let me tell you, this process takes time with numerous steps and sides. And it’s quite easy to mess things up. 

Additionally, you don’t only need to create backlinks, but you need quality backlinks. Thus, building one backlink from a trusted website is not enough. It requires much more than that. This article will share some facts that you need to know while creating an effective backlink strategy in 2021. 

We have already talked about the apparent mistakes in one of our articles. But we will list some of them just in case you have missed them: 

• Never build backlinks from sites with bad reputations or banned sites. 
• Don’t build backlinks from any site of irrelevant niche. 
• Avoid backlinking from sites with tons of links. 

If you make the mistakes mentioned above, it won’t bring you any profit. Instead, it will probably cause you a lot of damage. I think it’s not that tough to remember that you should not connect with banned or bad domains. 

Now Get Ready as You Would Get Some More Tips to Create A Successful Backlink Building Strategy In 2021. 

Publish High-Quality Content on Your Site 

First thing first. Your website must contain high-quality content if you want to attract links. The content on your website helps other sites to determine whether they wish to link to you or not. It reflects your brand value as a whole. If your website pages contain low quality content or miss valuable information, other sites will not find you worth linking to. Always hire a professional content writing company to create high-quality content that looks professional and can easily earn links for a long time. 

Produce Comprehensive Resources 

The other way to use your content to catch the attention of other publishers and build high-quality backlinks is by producing comprehensive resources. You can create high-value guides and checklists that other websites may find as a source worth linking to. 

Create Visually Appealing Content 

If you are creating your content for high-quality backlinks, not only focus on copy and text. Visually appealing content pieces can attract links faster. Use charts, infographics, and video in your content to attract links from other sites. Adding graphics to your post makes it look more informative and authentic that can stand on its own. 

Make It Easy to Link to Your Content 

When you create high-quality and creative content, you improve the chance of getting links from other sites back to your pages. You can improve your content quality by making it easy to read for publishers and easy to link back to your site. Always use HTML-ready snippets so that other publishers can easily copy and paste it on their site and link to you. You can also use tools that insert a link automatically back to your site when your users copy and paste your content from your site. 

Reach Out to Sites That Link to Your Competitors 

If you want to identify sites that would be likely to link back to your website, first look at the sites that are linking back to your competitors. You may use the Ahrefs backlink checker tool. This tool provides a high-quality backlinks list and shows all the sites already linking to your competitors. You may also use the backlink gap tool to find the loopholes of your site where your competitors are getting links, but your website is not. 

Follow Where Your Competitors Guest Post 

Another way to find high-quality backlinks is to find relatable guest blogging sites. You can go for competitive analysis to see in which sites your competitors are posting their blogs. The Ahrefs backlink checker report will help you to find the pages that link to your competitors. You may visit those pages and guess post to grab another quality backlink building opportunity. 

Always Prefer Linking with Your Brand Mention 

If you continuously produce quality content to create quality backlinks from other websites, you must receive mentions of your brand on other sites. This is great. It would be better if each mention of your brand includes a link back to your website. Sometimes the website that mentioned your brand name doesn’t have a link, or occasionally they even link to the wrong site. Always set up a Google alert for your brand name and regularly search for your brand mention. If any mention does not include a link back to your site, you may reach out to the publisher and request it. 

Final Words:

Your link-building strategies don’t end here. There are numerous creative ways that you can do to gain quality backlinks to your website. If you want your site to be competitive in the search engine, you must find the best backlink strategies and thoughtfully execute them. Every strategy works best when you put in continuous effort. 

But remember that if you choose to buy quality backlinks using the Blackhat method, you won’t reap the same reward you would achieve using the white hat tactics. Google loves natural and organic links. And those links lead to protect your site from penalties. Quality backlinks will reward you with long-term benefits, better performance of your website in the search engine, and more traffic.  I hope this post and tips will help you to create quality backlinks with your content. If you want to start building quality backlinks for your website with the right strategy, Links Planner will help you. We are a team of expert SEO professionals who have vital insights about online marketing to grow your Backlink portfolio and search visibility.